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How To Do The Swipe Up On Instagram

January 27, 2021

You still have access to the swipe up feature, but only if you link to instagram tv (igtv). This article will give you a complete walkthrough of what swipe up is and how you can start adding links to instagram stories to drive traffic to your website and products.

How to Use the Instagram Swipe Up Feature in Your Stories

We already know the benefits clickable links have on instagram.

How to do the swipe up on instagram. Go with a basic flashing text or if it’s on brand, select one of the quirkier options. As such, there are restrictions on who can get one. Tap the link icon in the top middle of your screen.

Instagram swipe up now means you can link directly to your products. In other words, instagram has the lowest bounce rate of any social media referral source across verticals. Having a swipe up link in your instagram stories is a pretty big deal.

Let’s just jump right into it and see what these bad boys are all about. Now, all instagram business accounts with 10,000 or more followers can add links to instagram stories. When you see a story with the caption see more, you should swipe up to reach a new website.

Other than the single link in your bio, this is the only other place that you can have a clickable link in your instagram account (you can add links to igtv video but that’s a whoooooole other blog post!) The app has actually made it pretty easy for companies to get users from instagram to your website by allowing you to include links in your stories. Actually, there are a couple of new features that are not released to pages that have under 10k followers.

This link is usually one that redirects to the users’ website, a blog, a youtube video to increase views or any external site that you may want to drive traffic to. Instagram wants to keep the swipe up feature exclusive. The swipe up function can help drive traffic to an afflicted business site.

So, you need to know how to run instagram swipe up (to url) ads so your business can show in the instagram story feeds of your target audience. Especially if you are offering an online service or a product. On your instagram homepage, click.

However, there’s a few criteria to meet before you can add swipe up links to your instagram stories. Here’s what this looks like on a sprout social instagram story below. If you do not meet the requirements above you will not be able to use the standard instagram story links.

But, if you haven’t built up a large enough following yet, don’t fret! Have you always wanted to add links to instagram stories?well, now you can! It’s simple, but it works!

How to get the instagram swipe up feature. Here’s how to add a link to your instagram story for people to “swipe up” on: The data says that not only is your audience on instagram, but that instagram is the best at sending qualified / quality web traffic to your site.

When a swipe up link is added to a story, viewers can simply tap on the arrow at the bottom of their screen or swipe up on the story to access the link. Take a photo or video in the app or choose from your camera roll. Instagram should give swipe up to all users to help people share information relevant to.

Here’s how to use it. Instagram’s swipe up feature is only available to verified users and accounts with over 10,000 followers. Although instagram will add a small arrow to the bottom of the story telling users how to see more, it can be easy to miss—you might want to include your own swipe up graphic or text to bring attention to your website.

These pages open right in the app for users to explore as well. Type or paste the website's url into the web link field and tap done to save it. Up until recently, this feature was only available to verified instagram accounts.

If you added a clickable link to a photo, it will be visible on the screen for a second before the next story appears, so make sure to remind your audience to swipe up to click on the link. To get access to this coveted feature, you have to have an instagram business profile and at least 10,000 followers or have a verified account. All you need to do is write something like “swipe up to see more” or “swipe up to claim your free instagram cheatsheet”.

If you do meet one of the requirements above then the swipe up feature is available to you. The instagram story link or swipe up link is a feature that allows the user to add a link when he/she swipes up as the name suggest. How to add a swipe up link to an instagram story?

Copy and paste this code into your site to embed. How to add a swipe up link on instagram. So, unless you tick either box, you won’t be able to add links to your instagram stories.

If you need any more advice on how to do any of this check out my power hour service where you can get 1:1 support and advice on all aspects of social media marketing, including advertising. And this is a pretty big deal for businesses — for many accounts, this will be the first time they can add a link to instagram that. As of now, the option to add ‘swipe up’ links is only available for verified instagram users or users with at least 10,000 followers.

So, thats how you can add a swipe up to instagram stories without having 10,000 followers! Log in to instagram and tap the camera icon at the top left of your screen. There are tons of animated “swipe up” gifs for you to choose from inside instagram stories.

Next up, we’ll show you how to do swipe up on instagram in just a few simple steps.

Learn how to get the Instagram Swipe Up feature even